Sales Copy/Marketing

[Vacman]

Hey everyone!

I hope you folks had a great Memorial day weekend!

Anyhow, I'm really close to having developed a muse. I just need to see if it will work.

Basically, I need to see if it will sell in the marketplace.

Do you folks have any good ideas for creating sales copy? Or how to effectively market a product?

I've read Hypnotic Writing by Joe Vitale. And I know a decent amount about Google Pay Per Click advertising.

My plan is to get a Google campaign going, but how to get people to buy once they are on your page...?

Any good resources/ideas?

Thanks!