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I am working on launching my muse and I am so excited!
It's an indoor, plush hammock that is used as a hanging sofa bed. Initially my plan was to outsource the manufacturing overseas but I haven't had much luck since it is a unique product and I am looking to do small orders initially. So I have hired someone to do all the sewing and should have one in the next couple of days to photograph. Please take a look at my temporary site: http://www.wix.com/mswrite/Obloha-Hammock ***NEW SITE*** theobloha.com I have a drawing of the Obloha, but the actual product will be plush and slightly different. It will be 60x80 inches. Plus I will have different covers, the basic Obloha is white (ivory). Retail will be $300-400, still working on material/labor costs, and the covers will range from $100 to $300. I will be after a similar market as the fatboy.com and lovesac.com, pricing about the same, but the Lovecsac that seats 3 is huge and unsightly and way more money, mine seats 3 for way less. I am still working on finding a manufacture and hope to find one soon. I should add that I already have a marketing plan done as well as a plan for when things get going. I know my market and know where/how to reach them. Marketing 101, right? I am looking forward to getting some feedback. BTW, I am a freelance copywriter and I trying to come up with something in my field but this one seems so good that I am sure it will be a success! Last edited by Obloha; 04-09-2010 at 12:53 PM. |
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| ideas, manufacturing, muse |
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