An interesting study in the 80/20 rule

[adam.sn]

I was asked to be a guest speaker at a webinar last week. It was going really well, lots of fun and TONS of questions.

My product wasn't ready to sell, but I still needed to feed the crowd... so to speak. I was talking about muse design & product creation. The focus was the importance of momentum & just getting it done.

So here is what I promised. I told the audience that if they could complete a product in under a week & show it to me, I would help them write their copy for free. That's a HUGE HUGE value prop. I wasn't asking for anything in return & normally charge $200 an hour for consultations.

Everyone was REALLY excited and very grateful for it.

Not 1 person took me up on the offer. Not 1.

Kinda sad when you think about it... but it's true! Don't fall into that 80% Light a fire under your ass and get a muse done before the new year! If you don't know how to do something, ask, learn or get someone else to! Partner up if necessary. Just get it done.

</rant>

Cheers
- Adam

[liam75005]

A famous french entrepreneur recently said "Always move forward. Succeed or fail, but always keep going".

That's what makes the real difference : are you making it happen or are you procrastinating ?

[Sven]

Often expectation changes when something is "free" Also, if there was something more tangiable available, like an otherwise expensive book, people might have had a better grasp of what they are aiming for.

If it is hard to understand, it's not a product...

[kablooey]

...

Not 1 person took me up on the offer. Not 1.



I'm not surprised.

Every smoker thinks they're going to quit within 5 years. About 2% do.

Every person think they're going to start saving for retirement before it's too late. Only a tiny % actually do.

Every wannabe entrepreneur thinks they'll get started when the time is right. For nearly all of them, that time never comes.

Every unhealthy person thinks "I'll start being healthy before things like diabetes and heart attacks threaten me." But real action tends to begin after the heart attack.



So, yes, take action in the market, i.e. build and then try to sell something. Even if the thing you build sucks.

Then, use market feedback to make an improvement and try to sell it again.

Repeat until you're rich. :D

[Bradinator]

Wasn't there a similar story in the book?

I don't remember the specifics though.

[americanoracle]

A famous french entrepreneur recently said "Always move forward. Succeed or fail, but always keep going".

That's what makes the real difference : are you making it happen or are you procrastinating ?

"He who is not busy being born is busy dying."

A famous american guitar player said that...less recently.

[BlindSquirrel]

Most the people I've met who are stuck in neutral are terrified of failure. It is hard to keep moving and to make progress if you are constantly protecting yourself against failure and ridicule.

I have a long list of domain names that I've registered over the past year that are complete failures. The two that I am working on now might be failures too, but they'll have to prove that to me before I take what I've learned and move to the next muse idea.

Keep challenging people Adam!