Check out my new logo.A Vote and Feedback IS appreciated

[winvest]

I just got my new logo from my designer. This is the first draft. I'm expecting a new revision. Here's what i told him to do for the next version.
Here are the things i'd like to see in the next round:

Try a version with and without serifs and with the text Stacked and unstacked.
Try a different Icon - maybe smaller or placed in a different area
Try a different version of the tagline. Remove the period
Make it 60 - 75 pixels high.
Darken the tagline text.
make one version for a light background
make one version for a dark background



Let me know if you guys have any feedback. And feel free to vote.
http://www.repairdental.com/product_images/logo.png

[kamakiri]

Text that is hard to read is always a bad idea. That tiny gray font at the bottom needs to go.

No caps was kind of cool a decade ago. I think, in using it, people wanted to give the message that they were part of something new. That they didn't need to keep with traditions. That is great if your are google. Probably no so much if you are working in an industry where the products are much more tangible and traditional.

[winvest]

@kamakiri Your input is appreciated. however, your sarcastic and condescending tone isn't.

[dcjoey]

kamakiri's response seemed pretty straightforward to me.

tagline is pretty much invisible and i'm not sure what the circle is above the "i".

[Marcie]

I like the feedback you gave. I personally much prefer sans-serif esp. for web. Agree the tagline is very hard to see, and not sure what the 'icon' has to do with helping people remember/recognize the brand...I think it's a good start, though.

[Monkiii]

Main text is fairly clean and nice imho. Circle's purpose is unclear. Having the tagline at the bottom extend way beyond the right border of the main logo text is very scary layout. I'd try and have that text right justify to the right hand edge of the main text (yes, this may mean dealing with some issues of the "p"'s downward stroke. So be it.

[Sven]

Very suitable for the kind of market you're aiming for.

But a bit more clarity would be good. I think it is too small and too vague But play around with the size and greyness a bit, I think it'll be ok!

And don't worry too much about Kam's tone, it may read as harsh, it is not meant that way!

[REOBULK]

I like it (and I like the muse BTW, so many ways to make that one a home run!).

Did your designer give you several options (which they should have) and can we see and give feedback on all of them?

Regarding comments which give an energetic rise within us - let everything go or work with it, nothing is personal, nothing. Arrows that aren't meant for us are tempting to grab onto (energy, in any form, repels or attracts), and often times we create arrows when they just aren't there (it's just the pain body waking up, let it sleep).

The more we learn to remain focused and clear about our intent and vision, the easier it becomes to manifest, to bring into existence. All energy is information, use it or let it go.

Keep going with the questions, it's a perfect post.

[winvest]

Thanks for the feedback guys!
FYI: the image resolution isn't the highest. I had to convert it from a pdf. That may be why the clarity isn't all there. I'll try to post a higher res one.

@Monkiii
Good point about right justifying the tagline.

RE: kamakiri's comment about the logo being lower case: What do you guys think? Should I ask for an Cap version? It wouldn't hurt to ask.

I'll have to do something about the icon. I didn't want to have a typical logo with a handpiece icon or image in it. I want an icon that conveys mechanical precision.

Thanks again guys!

[winvest]

@ REOBULK My designer gave me 3 directions for the first round. I chose this direction. He's going to do another revision of this direction. I paid him 50% for the first round and i'll pay him 50% for the final version. I'll get the 2 other versions up soon.