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View Full Version : What is a good CTR?


Gina71
12-20-2008, 09:58 AM
Hi everyone...

What is considered a good CTR?

In the book, I've found a section that discusses CTR. It says something about CTR being related to the cost/profit of your product. Meaning, you need a higher CTR if you have a lower profit.

That's fine. But we are in the testing phase and I want to know if we have a viable product and if our ads are well written. I am looking at our CTR and wondering what is considered "good" and what isn't.

any ideas??