48-hour Ebay auction, what are results we're looking for?

[jackson]

Is it worth it? I tried a 48-hour Ebay auction and it flopped.

[webgal]

I don't do sales letter style for ebay. Some might argue that it is what you should do but I don't think it's the market. Again, some may disagree with me on that and it may be what I'm selling that drives that decision.

Below is an example of sales I've run on ebay. They did well, sold on round one for the price I wanted. The 24 hour sale needs to have some stronger call to action since it won't be up there long.

http://ebay.annemoss.com/DavidYurmanPendant.html

http://ebay.annemoss.com/CoachPink.html

http://ebay.annemoss.com/Pens.html