Did Google Change Keyword Values?

[padma]

It seems that many of the words I had been bidding on the past few months have increased dramatically in cost. For example, most have gone from 10-20 cents to 1.00 just for the front page? Now google rates front page value as well, which seems new. Did I miss a change in Google's policy?

[blackhatontherocks]

They just went from displaying minimum front page bids instead of the previous minimum bids. There was a post about this in the official adwords blog I think about a month or two ago.

Not entirely wrong to keep an eye on this one: http://adwords.blogspot.com/

[padma]

Thanks for the info, I had a feeling that was the case...but it had me a little perplexed. :confused: