buttons v. hyperlinked text for calls to action?

[adversary]

Hello,

Question on sales page design: which sells better, a simple "buy now" button or hyperlinked text like Order a 30-day supply risk free!

I have read some marketing stuff suggesting that the latter sells better. However, my site already has lots of headlines and bolded text, and I am worried that the links will get lost or make it too cluttered.

This is all for a muse test I'm working on.

Thanks in advance!

[blackhatontherocks]

"Yes, I'd Like to Try Out XYZ for 30 Days Now Risk-Free." <- Link
BIG SHINY BUTTON stating "Order/Try It Now"

Works every time.

[insidethenewrich]

a big bad ass "buy me now" button is exactly what you need in multiple locations on the page. as long as it fits into the design of the page that is. leave hyperlinks text for emails.

[dvdwlsh]

Just ensure you have appropriate alt text for the image, for search engines as well as in the event it doesn't load properly.

<img src="MyOrderButton.gif" alt="Order Now!" />