View Full Version : Do these sites actually sell?
MrSinner
03-22-2008, 05:52 AM
Since I started looking into marketing and selling products, sites like these keep popping up and I was curious as to whether this is how people actually sell their products.
http://www.conversational-hypnosis.com/?hop=anewmember
http://www.kingdomofpets.com/dogobediencetraining/?hop=0
http://www.90daypianist.com/purple.htm
How is it these sites sell?!?! When ever I see on like it, I hit the back button as fast as I can. Even when it is something I MIGHT be interested in, after looking at the page, I don't even want to think about it for the next week.
So my question, obviously, is; is this the route to go with your website to produce maximum sales? If so, why do these sites work better than other, more professional looking sites?
AntonTheKhan
03-22-2008, 02:32 PM
Since I started looking into marketing and selling products, sites like these keep popping up and I was curious as to whether this is how people actually sell their products.
http://www.conversational-hypnosis.com/?hop=anewmember
http://www.kingdomofpets.com/dogobediencetraining/?hop=0
http://www.90daypianist.com/purple.htm
How is it these sites sell?!?! When ever I see on like it, I hit the back button as fast as I can. Even when it is something I MIGHT be interested in, after looking at the page, I don't even want to think about it for the next week.
So my question, obviously, is; is this the route to go with your website to produce maximum sales? If so, why do these sites work better than other, more professional looking sites?
I don't know about these particular sites, but sites like that do sell - to people who want to buy, to people who are actively looking for that information.
That is the whole secret of internet marketing and sales. You MUST ABSOLUTELY FIND A MARKET THAT IS LOOKING FOR YOU. Dont find or create a product then try to sell it to a market that is not actively looking for your product. It is much, much harder, and very time and resource consuming.
I mean, you can always start with a product idea, but before you move on to
actually create it or realize it, you have to find out whether people are willing to buy it and whether they are looking actively for it.
I know Double Your Dating has been mentioned here a few times. Do you not think that guys are looking for ways to improve their success with women? Of course they are, they are actively looking to do that.
Even with my product, the reason I know its going to sell (I have people actively signing up to reserve a copy of my product) because I myself belong to the market and I know exactly what they are looking for and what they want to buy.
Here are a few criteria you want to answer to know if your product will work:
1. People are actively looking for your product, because it will solve their problems immediately. DEMAND, DEMAND, DEMAND
2. The market is sizeable. You can't sell successfully if there are only 5 people in the world who would be interested in your product.
3. The market has to have money and access to a credit card - you can't sell to broke people, the unemployed, etc, because they won't easily fork out money on stuff that will improve their lives for example, not because they don't want to but because they don't have the money.
4. Residual income - you want to create a product or set up a business once and have it generate money over and over.
5. Low cost to start.
6. Low maintenance, no super technical stuff.
And yes simple sites like that do sell. And yes people who find websites like this do read all or at least most of the copy - ONLY THOSE WHO ARE INTERESTED.
So no, I won't read a whole sales letter for a way to train my dog, because I don't have a dog, I pretty much know how to train a dog, because I had one, etc, etc. However, to someone who has a dog with behavioral problems, why wouldn't they buy that. Kingdomofpets.com has 80,000 unique vistiors a month. You think with that kind of visitorship that they can't interest people in their product. I mean come on.
Just because you don't believe in info marketing, doesn't mean that other people don't. I have bought several info products in my day and I only do so when I have an itching problem that needs solving. Thats it. Thats the secret
nghs22
03-22-2008, 03:28 PM
isn't the 90 day pianist creator on here?
jetpacklife
03-22-2008, 04:40 PM
If you're looking for a smattering of ideas with details on how sites are doing,
including costs, traffic and sales, take a look at sitepoint marketplace.
http://marketplace.sitepoint.com/categories/established-sites-for-sale
Most of them are making their money with adsense, but some are selling ebooks or other products.
I'm not necessarily saying you should buy one of these sites, but it gives you a real good idea on what crazy ideas work.
Here is a site that claims $1M in sales
http://marketplace.sitepoint.com/auctions/32717
This site makes $10K / month from ad sales
http://marketplace.sitepoint.com/auctions/32712
Then there are the sites that haven't sold anything
http://marketplace.sitepoint.com/auctions/32720
webgal
03-22-2008, 05:58 PM
isn't the 90 day pianist creator on here?
Yes, his name is Vitamin_D if you want to do a search.
MrSinner
03-23-2008, 12:13 AM
Thank you for the information everyone. Especially Anton. I guess I need to get out of my head the thought of, "I wouldn't buy it because of the site, so why would anyone else." For me and everyone that I know, if they are blatantly being sold something it would drive them away, or make them feel like they were getting scammed.
I guess I am drawn more to sites LIKE these:
http://www.truthaboutabs.com/?hop=0 (the top half)
http://www.chopper-tattoo.com/index.php?hop=0
That have a more of a professional look and feel to them.
Please also keep in mind that I am not affiliated with any of the links I have posted and in no way make any money from you visiting them, they are used as examples only :)
VitaminD
03-24-2008, 02:58 PM
Since I started looking into marketing and selling products, sites like these keep popping up and I was curious as to whether this is how people actually sell their products.
http://www.conversational-hypnosis.com/?hop=anewmember
http://www.kingdomofpets.com/dogobediencetraining/?hop=0
http://www.90daypianist.com/purple.htm
How is it these sites sell?!?! When ever I see on like it, I hit the back button as fast as I can. Even when it is something I MIGHT be interested in, after looking at the page, I don't even want to think about it for the next week.
So my question, obviously, is; is this the route to go with your website to produce maximum sales? If so, why do these sites work better than other, more professional looking sites?
Mine is 90 Day Pianist.
The sales letter format fits in line with what Tim talked about in the book, which was not giving your audience too many options - you want them to be lead back to the same solution (your product).
I got a lot of the look and feel of my site from a similar site, the owner of which has said that he tried being less pushy about his product and that doing so produced less results.
I don't have any campaigns running now, so I don't make any sales as it stands with the "purple" site yet, but I can tell you that my traffic for organic search results in the past few months clicks through to more information about 20-30% of the time on the old index.htm site. A lot of people do hit backspace, but not everyone (and that's all free).
Eventually I plan on attaching a blog/instructional site to this to help my standing with AdWords as well as to give people a better taste of what learning piano fast is all about, so that eventually this won't be the main page, but will isntead be 90daypianist.com/eBook or something. That will also help it become more sticky.
I'll keep everyone here updated about the progress if you're interested, as I'm sticking with the current design and style for my campaigns. As it is right now, I'm working on getting a better, cleaner order form to my site and then it will be ready for another campaign.
EDIT: I should add what I keep hammering about. Test these assumptions. You don't know what converts best in your niche until you try it out! Just because *you* hit backspace doesn't mean your audience does.
VitaminD
03-24-2008, 03:06 PM
And yes simple sites like that do sell. And yes people who find websites like this do read all or at least most of the copy - ONLY THOSE WHO ARE INTERESTED.
So no, I won't read a whole sales letter for a way to train my dog, because I don't have a dog, I pretty much know how to train a dog, because I had one, etc, etc. However, to someone who has a dog with behavioral problems, why wouldn't they buy that. Kingdomofpets.com has 80,000 unique vistiors a month. You think with that kind of visitorship that they can't interest people in their product. I mean come on.
Just because you don't believe in info marketing, doesn't mean that other people don't. I have bought several info products in my day and I only do so when I have an itching problem that needs solving. Thats it. Thats the secret
I like this attitude better. I've bought info products myself from the same type of cheesy sales pages, and bought them for a lot more than what I'm putting my eBook at.
Don't expect everyone to read all of your copy no matter how good it is. People, even people looking for your product, will skim some to most of it. That's why you put a lot of your essential info in headlines, and then at the bottom where a lot of skimmers end up (see all the PPS stuff they have). They might go back and read more if they're starting to consider a purchase.
James Grey
03-25-2008, 03:45 PM
conversational-hypnosis.com
Some hypnosis books are huge sellers – I know a guy that sells one, he does really well with it
All sorts of strange subjects are big sellers – I have one site that is about a really off the wall subject. It makes 2 to 4K a month, I original started it as a hobby site but it took off.
Actually the stranger and more “off the beaten track” the better
This is especially true if you want to do the “work and travel/live overseas” thing – one product only making 2K a month is more than enough.
~James
VitaminD
03-27-2008, 08:50 PM
I made two cents today through product testing. WOOO!!! YEAH THESE SITES GET THE JOB DONE, SON!!!!
(PayPal's transaction fees took the pennies).
webgal
03-27-2008, 11:16 PM
Book a trip Vitamin_D! France? England? You pick.
VitaminD
03-28-2008, 02:00 AM
Book a trip Vitamin_D! France? England? You pick.
Hey, why not both?
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