The 5 Top-Performing American Apparel Ads, and How They Get PR for Free (NSFW)

The 5 Top-Performing American Apparel Ads, and How They Get PR for Free (NSFW)

Above and below are five American Apparel ad campaigns that ran for less than $1,500 each. Designed to get attention and create controversy, they were covered in AdWeek, The Hollywood Reporter, Daily Mail, NBC, Gawker, and dozens of other outlets and blogs. Despite this minuscule budget, they did millions of earned media impressions all over …