Going from Obese to Bikini Body — Briana Case Study (Plus: New Tools, 4-Hour Body Group)

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Briana Christine- 100 POUND transformation_FRONT
All tactics, no excuses.

This post will explain exactly how Briana, a mother of three and reader of this blog, lost 100 pounds. It’s a lot simpler than you might think.

For additional real-world examples and the fundamentals, I suggest reading “How to Lose 100 Pounds on The Slow-Carb Diet.” There are several men and women profiled.

Sidenote: Many of you have been asking for a free 4-Hour Body support group… so I created it here. It’s designed to improve success rates by 50%+.  In a recent four-week test, 86% of people who finished lost an average of 8.6 pounds.  Many lost more than 20 pounds.  If you’re serious about progress, take a look.

Now, onto our post, which was written by Briana herself. I’ve avoided any major edits to preserve her voice.

Please add any questions or tips of your own to the comment. Both Briana and I will jump in to help… Read More

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Is The 4-Hour Body a Scam? Tracking 3,500 People to Find Out

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Ricardo Arias – 410 pounds to 211.6 pounds, for a loss of 198.4 pounds. But is he an anomaly? Sidenote: the black pants in the after pic (56 portly-long/60+ inch waist) fit him tightly at 410.

How many “how-to” books actually get read?

Historically, no one has known. Now, it’s possible to get an idea by looking at how many digital highlights a book has, and perhaps Amazon will someday provide data on how many people finish Kindle editions.

Taking it a step further: how many of the books actually get used?

This is tricky. Patients routinely ignore prescribed drugs, estimated to result in 125,000 deaths a year from cardiovascular disease alone, so it’s hard to imagine books are better followed. But how to know for sure?

The answer is: you have to track it.

When The 4-Hour Body (4HB) was published, it was met with sharp criticism, including:

- It’s impossible to lose more than 2 pounds of fat per week!
– It’s impossible to gain 20+ pounds of muscle in a month!
– It’s impossible to lose fat and gain muscle at the same time!

Fortunately, the “impossible” (circling the globe, breaking the 4-minute mile, reaching the moon, etc.) needs just one exception to be proven possible.

Since late 2010, new research and publications have supported many of the 4HB chapters that started with self-experiments (e.g. The New York Times and “brown fat,” cold exposure for fat loss, etc.). For all chapters, readers have outpaced my successes with their own. Here are several 100+ pound case studies.

But, the skeptics will rightly ask: Does it work for the general public, not just a handful of standouts?

This post will cover the first wide-scale distributed studies of The 4-Hour Body, which involved 3,500 people over 4 weeks. I’ll also include a few individual examples and measurements.

Here’s our rough table of contents:

– Case Study: 200 Pounds Lost
– The 4-Hour Body – Summary of Results with 3,500 People
– The Winner of The 4-Week Challenge: Female Before-and-After
– An Opportunity: Win Money By Losing Weight
Read More

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The 4-Hour Body Million-Pound March (and $1,000,000 Pot)

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Many readers have lost 150+ pounds using The Slow-Carb Diet®. How can you lose at least 4%?

What if you could make dieting failure-proof? What if I could guarantee that you’d lose that last handful of abdominal fat?

Today marks my best attempt to do just that. The target is to collectively lose 1,000,000 pounds of fat in the next 28 days. Along with it, I’d like to offer a $1,000,000 pot — one of several incentives.

Based on behavioral change research (by people like Stanford’s BJ Fogg), as well as my own experimentation with thousands of readers, there are three critical ingredients typically missing from dieting:

- Stakes — Some type of loss-aversion and real accountability
- Rewards — Reinforcement from support groups and finances
- Minimalism — Doing the least necessary, not the most possible. The latter fails quickly.

I’ve checked off all three personally many times. Exhibit A: Fat “Peanut Butter Sandwiches” Tim versus current Tim:


But now it’s time to check off all three on a massive scale. I’ve never seen it done before, and that’s exciting.

From 10/23 to 11/16 — Game Time

For the next four weeks, from Tuesday, October 23rd to Friday, November 16th, I’m partnering with Lift and DietBet to create The 4-Hour Body Challenge.

When you diet alone, nobody’s holding your feet to the fire. There’s nothing stopping you from saying, “I’ll do it next month.” But when you compete with others, especially with money on the line, it focuses you on a goal like nothing else. It’s strict accountability wrapped in a game.

Here are the steps and prizes… Read More

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The Slow-Carb Diet™ Cookbooks — Available for 72 Hours

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This will be my shortest post to date.

For fun (and karma), I’ve been quietly working to compile two cookbooks with simple and delicious recipes for The Slow-Carb Diet™.

Now, both volumes are done!

NOTE: THIS OFFER HAS EXPIRED. THANKS!

The Slow-Carb Diet™ Cookbook – Volume One
The Slow-Carb Diet™ Cookbook – Volume Two (includes recipes from Vol. 1)

Thanks to full-color printing through Blurb, the books are gorgeous. Volume 1 contains 50+ recipes and is printed in paperback to make it as affordable as possible. Volume 2 contains more than 80 recipes and is only available in hardcover.

They’re not inexpensive, but 100% of my proceeds are being donated directly to QuestBridge, which helps put the smartest, low-income students in the US into the best colleges. I don’t receive a single penny.

It’s a highly leveraged program, and some of the brightest minds in Silicon Valley are advisors. $25,000 covers the cost of financial aid applications for 2,000 low-income high school students!

I hope you love the cookbooks. The goal is to make The Slow-Carb Diet™ more effective and fun for you, all while changing the lives of 1,000s of students. As a test, these books are available for the next 72 hours only, ending Tuesday, March 22, at 6pm PST.

Enormous thanks to all of the contributors, including chefs, foodies, successful readers, and friends like Mark Sisson, Darya Pino, and Jaden Hair.

Rock on.

NOTE: THIS OFFER HAS EXPIRED. THANKS!

(For those interested, I plan on posting further updates on the official blog of The Slow-Carb Diet)

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P.S. Would you like to have your recipe in the next printing, with full credit and link to the website of your choice? If so, please click here! Also, Learn more about the slow carb diet in my upcoming book.

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