The 4-Hour Chef – The First Kindle Fire Book Teaser (Want a Free Kindle Fire?)


A first look at the beta-cover of The 4-Hour Chef. Let me know what you think.

The magic elves and I have been hard at work on an early Christmas gift for you all. In fact, there are quite a few goodies in this post, including 50 free Kindle Fire devices!

Let’s start with one of the most time-sensitive…

The 4-Hour Chef is Live!

The 4-Hour Chef is now on sale on Amazon!

I’ve been keeping things under wraps, but there is one big surprise. For the last 5 years, the most frequent request from blog readers has been a guide to mental performance. In other words, answering the question: how do you deconstruct and learn any skill?

Well, I’ve been listening all along, and that book is here!

Here’s the complete title: The 4-Hour Chef: The Simple Path to Cooking Like a Pro, Learning Anything, and Living the Good Life. Intended to be “the cookbook for people who don’t buy cookbooks,” The 4-Hour Chef will use food as a vehicle to teach the art and science of meta-learning–the skill of learning skills. Whether you want to learn a new instrument or a new sport (or anything in between), you’ll have a field-tested and research-backed blueprint. In addition to insight from world-class chefs, we’ll have an unreal cast of characters helping you to multiply your learning potential.

For a limited time, to celebrate the announcement, you can pre-order The 4-Hour Chef for 50-80% off. Instead of $30 for print, you can reserve a copy for $15. Instead of $22 for Kindle, you can get it for $5.99.

You can cancel anytime up to ship date, so there is no downside, only locked-in savings.


Why might you buy the physical book, even in addition to the Kindle? Three reasons:

1) It will be gorgeous, a wonderful tactile experience, and truly unlike any cookbook you’ve ever seen.
2) I’ll be thinking up bonuses for people who buy the print edition early.
3) It would really help me out. Inexplicably, The New York Times excludes all advice/how-to books from their e-book bestseller list, so only the print edition counts towards the bestseller list. Silly, but there you have it!

See the full book description, sneak-peek photos, and more here.

A Christmas Countdown Experiment: The 4-Hour Chef Teaser

Next, I present to you the first Kindle Fire book teaser and app!

100% free and titled “A Christmas Countdown Experiment: The 4-Hour Chef Teaser,” it includes a seven-day Christmas countdown advent calendar, with unusual tips that allow you to enjoy wine, cookies, and all the other holiday vices… while losing fat.

From strategic yo-yo dieting and tequila hot chocolate, to exploding cows and tattoos, it’s full of surprises. Here’s are a few screenshots and the introduction video, followed by the download link…

Main menu – just tap any food for the recipe and much more.

I love advent calendars! Tap any day for your prescription or reward.

Download The 4-Hour Chef Teaser here. Please note! This version is limited to Kindle Fire at the moment, but the iPad (iOS) and general Android versions are almost done. They’ll be coming along shortly, and I’ll keep you posted.

But… why not get yourself a free Kindle Fire? That’s next.

50 Free Kindle Fire Devices

If you don’t yet have a Kindle Fire and would one for free, I’m giving away 50 of them. This is a thank you for providing so much helpful feedback over the last six months.

Here’s how to get one:

1) Just spread the word in the next 48 hours! Send people to this blog post or The 4-Hour Chef page on Amazon. Here are some ideas: Facebook like, Facebook sharing, retweets, Twitter, e-mail, e-mail signature, street miming. The last one doesn’t scale as well as the others.

2) By 11am PST this Thursday (Dec. 1), leave a comment on this post telling me what you did. If possible, quantify the impact (clicks, page views, etc.), and be sure to follow these two rules, which are required for your entry to be valid:
– In the first line, tell me what you’d most like to learn in The 4-Hour Chef.
– Keep the entire comment to 200 words or fewer, so use bullets!

We’ll consider the first 300 submissions, and a few judges and I will choose the 50 we think did the best job (subjective, I know). Then we ship them off! Void where prohibited, Martians under 21 not allowed, etc., etc. Winners will be announced next week.

Happy holidays!

Much more to come…

Posted on: November 29, 2011.

Watch The Tim Ferriss Experiment, the new #1-rated TV show with "the world's best human guinea pig" (Newsweek), Tim Ferriss. It's Mythbusters meets Jackass. Shot and edited by the Emmy-award winning team behind Anthony Bourdain's No Reservations and Parts Unknown. Here's the trailer.

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895 comments on “The 4-Hour Chef – The First Kindle Fire Book Teaser (Want a Free Kindle Fire?)

      • Hey Judy, I can sympathize with the massive amount of email that you can get on a day to day basis. Since you are still subscribed, I would guess that you enjoy his posts, but just feel a little overwhelmed by the amount of email that you receive in total and Tim’s emails are a part of it. I love the work Tim Ferris has done, but the email you received from him might be one out of hundreds of emails you get in a day.

        Here is my advice, go to and sign up for an account. Then you can import the “feed” into Google reader (feed can be found here:

        Then, you can view all the latest posts at your convenience at the Google reader website. You can do this for any number of websites that have a feed enabled.


      • I actually wish I got them sooner. I’m set up with this site on feedburner and I just got this post today in my inbox. Sorta a bummer since I wanted to enter the contest!


    • I posted on facebook this message “Preordering on Tim Ferriss’ latest book has started. If you haven’t read his other books your are seriously behind. Share this link with your friends. This is not a ad, I seriously love Tim Ferriss” with a link to this article. Then I systematically posted on friends walls with personal messages on why they should reshare this, although they had no choice all their friends would see it because it was on their wall. The friends I chose possessed at least one of these criteria: 1. They had lots of friends. 2. They liked cooking or acquiring new skills such as langauges. 3. Had previously read one of your books.


    • What I would most like to learn…
      …how to kick it up a notch higher than Emeril and the counter intuitive ways of doing things typical to T.Ferriss 4H work that will blow the minds of disbelievers. One thing specific would be a solid covering of the absolute basics that one needs to know with a chart of variables that can be substituted to create any meal or dish.

      What I have done to promote the 4HC:

      1. Facebook like and post to 819 friends

      2. Tweet and re-tweet to 310 followers

      3. I created a facebook ad that ran since the time of viewing the post on Tuesday until this morning with a reach of 378 as of writing this.

      4. I created a google adwords campaign which, sadly, I just realized never ran due to the display link being different than the actual link. (,

      5. I control a fan site for a youtube comedian that receives over 300 pageviews per day and posted the amazon link and the 4hc youtube video smack dab at the top of the site. (

      6. And lastly I created a blog post on my personal website detailing everything (with screenshots for proof) that I had done and what Tim has done for me. This is received by a small but dedicated audience. (

      Upward and onward,



    • Ashamedly, I want to learn how to cook more than the around three basic meals that are in my current repertoire and the skills needed to invent my own meals from what I have at hand.

      I thought what better way to actually quantify the views than to run you a few ads campaigns:

      – Allowing a budget of £129 = $199.99 = Price of Kindle Fire
      – Been running for past two days = 31,800 impressions, 100 clicks
      – And the proof
      – Rotates between linking to this blog post and Amazon page
      – Shall keep running campaign until it has spent the price of the actual Kindle Fire!


    • I’m sure a lot of people are eager to read the book, but is it really true that the book won’t be released for the better part of a year? It’s one thing for Amazon to offer pre-orders on a book that’s in production and will be released within a few weeks. It seems to me to border on sharp business practices to queue up orders for something that, from a reader’s point of view, doesn’t really exist yet. Especially if you’re sort of implying a Christmas tie-in. Yeah, it’ll be great for *next* Christmas. I’m kind of floored that no one else is commenting on that.


  1. Hey Tim, I really want to learn a new method of tackling new skills that I want to master. I sent this through facebook and twitter, and am going to write about it on my site shortly.


  2. RTd this entire blogpost, hope it got you some clicks :P

    I’d love to learn to deconstruct my cooking methods so I can freestyle cook without using a cookbook.


  3. Just FYI, Amazon has your book listed as $5.99 for Kindle and $15 for the hardcover edition. And mentions that it will be regularly $9.99 and $18 respectively. Not the $30 (hardcover) and $22 (kindle) mentioned in the blog post


      • FWIW I also received an email from Amazon this morning that states “From now through December 18, pre-order Timothy Ferriss’s The 4-Hour Chef (coming on September 25, 2012) for just $15 in hardcover (regularly $18) or $5.99 as a Kindle book (regularly $9.99).”


      • Hey Tim,

        It’s in the description under “Limited-Time Pre-Order Discount & Free Holiday App” in orange above the fold.

        Looks like the pricing setup for the hardcover book is fine. But your ebook is preordering at $5.99 not $9.99.



  4. Hi Tim,

    I’ve posted it on my:
    – Facebook page
    – Twitter @cserter
    – Broadcast it to my What’sApp following

    And am in the process of writing about it on my blog.

    Two little things though. I’ve pre-ordered it for my Kindle on my Android device which said:

    This title will be auto-delivered to your Kindle on September 25, 2012.



  5. Having bought, and enjoyed the value of, all your other books, I can’t help but wonder why such a long-tail on this pre-order. Dang, 10 months?


  6. Tim,

    Looking forward to some excellent slow-carb diet recipes in the 4-Hour Cookbook! I’m especially hope to learn how to pair wines and healthy deserts with meals to fill out the palate.

    Anyway, to help promote the book, I created a 4-Hour Chef Gaggle: Any of your fans can join and to receive messages to share on their own social media accounts about your book. I can follow up with numbers later after awhile to show how effective the messages people shared were.

    Everyone, please join the 4-Hour Chef Gaggle here to help promote Tim’s new book:



  7. Enjoyed your appearance on the Rogan Podcast last month. 4 hr body is great, looking fwd to this one. I’ll def pre-order the print edition, but would love a kindle fire! I tweeted it out. If yr in Austin for your book tour, drinks on me.


  8. Already pre-ordered :) Cant Wait! til Sept 25, 2012…..

    – I posted this to Facebook and Twitter and also have told a few of my co-workers about this. I wont have much impact in a whole, but those few people that I told were already excited since I had loaned out my copies of the 4hr workweek and body and eventually they bought their own and even gave them as gifts to family members :) We all love you Tim!


  9. This book is going to help me easily realize my dream idea, “Can Jeff Ramos Do It?”, a web show that I wanted to produce where I learn something new, every week, for an entire year. Obviously, rapid learning will be key to the show’s success and longevity.

    To spread the word, I actually just sent an e-mail to my little New York City-based brain trust of your fans that I know personally as well as other friends of mine I’ve met through coaching that love stuff like this. Also glad to see the book will release around my birthday, September 17th.

    Every time you write a new book it’s like my birthday.


    • I’d love to be ally or competition to this show. ;) We’d have very measurable goals and compete on that metric. ;)

      To post what I’ve done:
      -Retweeted to 415 Twitter followers.
      -Liked and shared story on Facebook to 300+ friends.
      -Liked it in Stumbleupon.
      -+1’d on +Google. I have wonderful subscribers, including Moses McCormick who knows somewhere between 40 and 50 languages.

      What I’d like to learn:
      -How to approach language learning.
      -How to extend the Alpha brain state duration

      I already preordered the hardcover!


  10. I pre-ordered the book on amazon and am in the process of telling everyone I know, because I think there was a lot to be gained from Tim’s first two 4 hour books and this will no doubt only add more.

    What I would like to know is what your advice is for overcoming the plateau that is eventually and inevitably faced in almost any difficult task or during the course of learning. Regardless of the topic, eventually there will be something that just seems to be too hard to overcome. Besides “perserverance” which each person has the capacity for a varying amount of, what types of tricks can you use to keep your mind off of the negative, and focused on the task at hand.


  11. I posted your link on FB since I have a ton of friends who have read (and loved) 4HB….so I know they’re junkies of your stuff and will swoop this one up too! So far over 200 likes!

    The main thing I’m looking to learn in 4HC is how to not turn into a fat little elf during the holidays…..and learning how to cook better year round is an added bonus!


  12. LOVE the subtitle, Tim! The pictures on the cover are great as well.

    The only thing that really stands out to me is the color combination of the fonts and background. Something about it screams “bad sci-fi movie” to me. Why? I can’t put my finger on it but the colors simply evoke that kind of emotional response for me. Go figure.

    Anyways, can’t wait to give it a read! AND… just bought my preorder copy (love that Amazon one-click system!) :)


  13. I would like to learn how to disect any style of cuisine to learn the basic skills & ingredient combinations.

    I have shared the link on Google+ with my nearly 8000 followers and on twitter with my just over 2000 followers! I’ve also shared it with my 800 friends on facebook. I’ve already got a lot of likes, +1s and re-tweets! I’ll be able to give you more details as time progresses :)


  14. Tim,

    Eagerly awaiting your book. I have already published it to my friends on my FB wall (468 friends). I have also published both the links on my Twitter with you @tferris included. Will post stats as I see them

    I would love to make dinner with some left overs, so ideas there would be of great value on a daily basis. Look fwd to it